All posts tagged: Digital Storytellers

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Matter – What’s it really like to be 18 in America right now?

Being a teenager is not easy. The world seems rather a hostile place where no one understands who you really are. Brilliant story creators at Matter worked with high school seniors from San Francisco to find out what it is really like to be an 18-year old in America. The result is not a linear story retold by journalists. The result is a vivid portrait that stuns with its honest and rich accounts from the teens, depicting their real experiences, opinions and feelings. Every clickable piece of content teleports readers right to the core of the teenagers’ lives. This inspiring storytelling project features essays, videos, photos, poetry, urban dictionary and even a class tumblr, that all accurately transform the students’ personal stories and gives us a glimpse of their undisclosed world.

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4 Cases of How Travel Brands Utilize Storytelling

Travelling and stories go hand in hand. It would probably be unimaginable to travel somewhere far away and not bring back exciting stories to share with your friends and family. Well, summer is finally here, so we decided to take a look at how and where travel brands utilize the power of storytelling. Today we present you with four excellent cases that display how successful travel brands employ digital tools, original content, friendly staff and much more to motivate, inspire and engage with their customers. Expedia  Expedia is mostly known for being a go-to companion for helping you book cheaper vacation deals. Travel is its number one story. Expedia started to embrace innovative storytelling techniques for its campaigns before the storytelling boom was even here. In 2012 the brand launched a ‘Find Yours’ campaign, emphasizing personal travel experiences by integrating user-generated stories along with photos and videos. For example, one of the best films centres on a father’s emotional journey regarding his daughter’s same-sex wedding. With the help of social media, the brand also set out to produce …

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8 Projects Exploring The Storytelling Potential Of Virtual Reality For Real-World Stories

It seems that after after decades of uncertainty Virtual Reality gets real as a storytelling platform. The enormous sense of presence provided by VR headsets such as Oculus Rift or Samsung’s Gear VR, allows artists to place users inside films, making them explore and witness first-hand real-world events. The potential VR has to stir emotions and create more visceral reactions makes many believe in its power to revolutionize journalism and filmmaking. However, how close is VR from reaching mass-market adoption? Can we think that anytime soon we will be accessing our news through mounted-headsets? While these questions find answers, we brought you a collection of the best VR non-fiction storytelling experiences that have been touring festivals and museums recently. If one of them arrives to your city run, the queue is going to be long! 1. Project Syria With Project Syria, Nonny de la Peña, the godmother of immersive journalism, place users in Aleppo during a rocket blast and in the middle of a refugee camp in Syria. To evoke the feeling of “been there” …

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Author: Aiste Juozaponyte

I’m an intercultural communications major, with a passion for all things telling stories and connecting with others.  I am always curious about the next big thing in digital storytelling – and I’ll report it here!   Read articles by Aiste

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Lead Author: Susann Fischer

I’m a digital native and curious about the next big thing in the digital world. I work at sprylab, where I promote the Purple Publishing Suite – the software enables designers and marketers to create content rich apps like magazines without coding. I blog about digital storytelling and content marketing strategies for mobile channels. Read articles by Susann